Cirro

Branding

IDENTITY * BRANDING * CONCEPT * IDENTITY * BRANDING * CONCEPT * IDENTITY * BRANDING * CONCEPT * IDENTITY * BRANDING * CONCEPT *

Brand design for Cirro,
a start-up that produces innovative, premium quality pillows that help people sleep well at night and perform better during the day.
The aesthetic choices and palette aim to convey the sophistication and commitment of the brand, but also the comfort of the pillows (the redesign of the two ‘R ’s recalls the softness of a cloud).